Version 2.0 is here!
Unlock Primary Care Access for your Brand
Market access, audits, and launch support for pharma and digital health teams.
What do we do?
We are a specialist consultancy helping healthcare innovators succeed in the complex world of UK primary care.
From clinical system visibility to full-service launches, we deliver smart, fast, and credible access support.
Who do we work with?
Three Clear Services.
At Vima Clinical, we offer three clearly defined service tiers tailored to the real-world needs of pharmaceutical companies, digital health startups, and healthtech commercial teams.
Whether you’re preparing for launch, optimising your market access strategy, or ensuring continued alignment with NHS systems, our services are designed to meet you where you are — and take you where you need to be.
Each tier provides increasing levels of strategic and operational support, from one-off audits to full launch toolkits and retained advisory.
Our modular approach means you can start small or go all-in — either way, you’ll have expert support aligned to NHS realities and digital-first access challenges.
Read our latest blogs
Insights on market access, clinical systems, and digital health adoption.
A breakdown of what pharma and digital health teams need to know before launching into EMIS, SystmOne, and other NHS prescribing systems.
Launching a new medicine, pack size, or digital tool in the UK? Visibility across prescribing systems is not guaranteed — and poor alignment can delay uptake. In this article, we break down the typical timelines, listing requirements, and verification tips for a smooth primary care launch.
The NHS Dictionary of Medicines and Devices is more than just a coding system. It’s the backbone of prescribing logic — here’s what you need to know.
The dm+d is one of the most overlooked elements in a launch plan — but if your listing is late, incorrect, or incomplete, your product won’t show up in EMIS or SystmOne. We unpack what the dm+d does, how it links to PIP codes and Drug Tariff entries, and what to check before your brand goes live.
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